For small local businesses that want to stay visible and protected. This plan maintains visibility - it does not actively grow traffic.

• Ongoing technical checks
• Google Search Console issue fixes
• Minor on-page improvements
• Basic keyword tracking
• Google Business Profile monitoring
• Clear monthly summary

Best for: Businesses with low competition or stable rankings that want SEO handled properly in the background.

For businesses that want to dominate their local or regional market. An advanced SEO plan focused on authority, trust, and long-term competitive advantage.

• 4 content pieces per month (pages + articles)
• Advanced content & topical authority strategy
• Trust and brand credibility signals
• Optimising for rich search results (snippets, FAQs)
• Manual link building from relevant sites
• Content pruning & consolidation
• Support for new landing pages & campaigns
• Faster turnaround and deeper reporting
• Monthly strategy review and direct access

Best for: Competitive markets or businesses scaling aggressively.

A full SEO analysis to understand where you are, what's holding you back, and what will actually move the needle.

• Technical SEO audit
• Keyword & search intent research
• SERP & competitor analysis
• Content gap analysis
• Priority SEO roadmap (90-day plan)
• Clear recommendations, no jargon

This ensures we don't guess and don't waste your monthly budget.

I properly optimize your website so it's ready to rank and convert.

• Page titles & meta descriptions
• Heading structure (H1-H6)
• Internal linking setup
• URL & page structure improvements
• Indexing & crawl cleanup
• Basic schema markup
• Core Web Vitals fixes (where applicable)
• Google Search Console setup / cleanup

* On-Site SEO Optimization is already INCLUDED in Subscription and Lump Sum Website packages. Required if your site wasn't built by me or hasn't been properly optimised before.

For small local businesses that want more calls, leads, or bookings from Google search ads.

• Campaign setup and strategy
• Keyword research & selection
• Ad creation (search text ads)
• Monthly budget recommendations
• Bid and budget configuration
• Conversion tracking setup
• Initial performance review

Best for: Local businesses that want immediate visibility in Google search (e.g. plumbers, electricians, dentists, restaurants).

For small local businesses that want consistent leads and ongoing optimisation from Google search ads.

• Ongoing campaign management and optimisation
• Keyword research & refinement
• Ad testing and improvements
• Bid and budget optimisation
• Search terms and negative keyword management
• Conversion tracking monitoring
• Monthly performance report with clear insights

Best for: Local businesses that rely on Google Ads for steady enquiries and want campaigns actively managed and improved over time.